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6 Free SEO Tools for a Website (Best Plugins & Tools for gaining Website Traffic)

Here in this article, I will be sharing some popular and best WordPress SEO tools and plugins that we recommend for you to grow your website traffic and help you rank high on Google. This is necessary because without meaningful traffics to your website, making money through the site may be somehow difficult and most of us are into content creation for different purposes.

SEO tools

By using the necessary SEO tools in growing your website the search engines will be an easy source of traffic for most websites on the internet. Meaning optimizing your website for search engines can help you rank higher in search results and significantly grow your business.

Some of these SEO tools that I will be sharing with you are offering almost similar functionalities, so we will also highlight which ones are the best for specific use-cases while you pick what you think is great for you.

SEO tools and plugins

Best Free SEO Tools & Plugins for WordPress

When people search about SEO tips or search engines for “best free WordPress SEO plugins”, you will come across articles that feature several dozen tools and that is true they are numerous tools over there that are doing great. But the best way to go about is to see the review of the previous users of those tools.

This are some of the challenge many beginners and non-techy users have to deal with.

The truth is that you don’t need dozens of top SEO tools to get higher search rankings.

Most time content creators like Kinfoarena share the best items out there for the readers to pick for as what works for me may not be that interesting to another person. It is extremely important for you to understand the use-cases of each tool.

For example, you never want to use more than one WordPress SEO plugin on your website.

We will mention All in One SEO, Yoast SEO, SEOPress, and Rank Math.

You need to pick only one to avoid plugin conflict.

Sometimes in this article, we’ll mention SEMRush, Ahrefs, and few other powerful tools,

but you don’t need them all when you’re first starting out since they have a similar feature set.

With that said, let’s take a look at the WPbeginner expert pick of the best WordPress SEO tools and plugins.

1. All in One SEO for WordPress

All in One SEO for WordPress

All in One SEO for WordPress is one the best WordPress SEO tools and plugins on the market. The remarkable fact is that the SEO tools are been used by over 2+ million users as at the time of making this post, it is the most comprehensive SEO toolkit that helps you improve search rankings without learning any complicated SEO jargon.

It comes with the easiest setup wizard that automatically helps you choose the best SEO settings for your website. All in One SEO for WordPress shows you TruSEO on-page analysis with an actionable checklist to optimize your posts and pages. So you have little or no worry with All in One SEO tools

The on-page SEO checklist includes a smart meta tag generator where you can use dynamic values (current year, month, day, custom fields, author info, and much more) in your SEO title and descriptions. This means you don’t need to update a post just to change SEO titles.

All in One SEO plugins

AIO SEO also comes with Rich snippet schema markup, smart XML sitemaps just like its competitor Rank Math (with advanced controls), SEO health check, and other useful features to grow your search engine visibility.

There is a built-in social media integration to add Open Graph metadata as well. This means you can choose which image or thumbnail you want to show when your pages are shared on social media websites like Facebook, Twitter, Pinterest, etc.

All in One SEO for WordPress social media profiles

All in One SEO also comes with built-in WooCommerce SEO tools for eCommerce sites. This include features like dynamic optimizations, individual product page optimizations, product image SEO, and other handy features to bring more organic traffic to your online store. For an eCommerce site, All in One SEO tools cater to your need as well

For more SEO savvy users, it includes full control of RSS feeds, Robots.txt editor, local SEO, Google News sitemaps, video SEO, and more.

For business owners, it comes with SEO user roles, so you can manage access to important SEO features without handing over control of your website.

Summary on All in One SEO tools

Overall, All in One SEO (AIO SEO) is the most beginner-friendly and comprehensive WordPress SEO tools and plugins on the market. It eliminates the need to install multiple plugins to do things on your website and works perfectly for all types of businesses, eCommerce, blogs, news, and other websites. And with one best plugins it safes your website with junk load as a result of too much installed plugins

2. SEMRush


SEMRush is the best overall SEO tool on the market. Used by over 7+ million professional SEO experts, marketers, bloggers, and businesses of all sizes, it provides a comprehensive set of tools to grow your traffic and make you be on top of your competitors.

The primary function of the SEMRush SEO tools is to find organic keywords and search terms that you can easily rank for. It also allows you to do competitive research and see which keywords your competitors rank for, and how you can beat them. Just like what Neil Patel does best in his website for years and making him one of the tops in the field.

SEMRush SEO Writing Assistant tool helps you improve your website content to beat the top 10 results for your focus keyword on search engines. It integrates with WordPress, and this will help you write more SEO-friendly content with their SEO tools.

Many people uses the SEMRush for their websites because of the competitive intelligence and SEO rank tracker features and why not, if not you also make the great decision in scaling your business against your competitors and rank for the best keywords.

3. Google Search Console

Google Search Console

Google Search Console is a free tool offered by Google to help website owners monitor and maintain their site’s presence in Google search results.

It alerts you when Google is unable to crawl and index pages on your website. You also get helpful tips on how to fix those crawl errors.

Most importantly, it shows which keywords your website is ranking for, anchor texts, average position, impressions, and more. You can use this data to find keywords where you can easily rank higher by simply optimizing your content. You can also use this keyword data to come up with new blog post ideas.

For more details, see our comprehensive Google Search Console guide for beginners.

MonsterInsights, another tool we’ll mention later, helps you bring the Search Console reports right inside your WordPress dashboard for easy access.

4. Yoast SEO

Yoast SEO

Yoast SEO tools are one of the most popular if not the most popular WordPress SEO tools and plugin since 2010 that allows you to optimize your WordPress website for search engines.

It lets you easily add SEO titles and descriptions to all posts and pages on your website. You can also use it to add Open Graph metadata and social media images to your articles. I love their work rate in optimizing your content with their SEO tools.

Yoast SEO tools automatically generate an XML sitemap for all your website content which makes it easier for search engines to crawl your website. It also helps you easily import your SEO data if you have been using another SEO plugin.

5. Google Keyword Planner

Google Keyword Planner

Google Keyword Planner tool helps you generate your own keyword ideas from Google itself.

No one on the planet has more insights into what people are searching for than the search giant Google. This free tool is offered to Google’s advertisers for free and anyone can use it. Its main purpose is to show advertisers the keywords they can bid on for their advertising campaigns.

It also helps advertisers choose the right keywords by showing them an estimate of search volume, number of results, and difficulty level. Meanwhile, there are numerous Keyword Research SEO Tools out there that are doing great and absolutely work for free. This includes h-supertools.com and I have been using these free tools to scale my earnings online.

As a content marketer or blogger, you can use this data to find keywords with high search volume, high advertiser interest, and more importantly keywords where you can easily outrank all other sites.

6. Ahrefs


Ahrefs, just like SEMRush is an all-in-one SEO tool for marketers, bloggers, and businesses. It is a popular alternative to SEMRush and offers a lot of similar SEO tools and features.

Part of its function is to do keyword research, competition analysis, backlink research, monitor keyword rankings, and more.

It also offers a detailed content analysis SEO tools that helps to improve content while targeting specific keywords.

While there’s a huge feature overlap, what Ahrefs does really well is backlink analysis. We can use it to see which sites are linking to multiple competitors, but not us. This helps us get more backlinks and build more partnerships.

Ahrefs also help in identify which content multiple of our competitors are ranking for that we aren’t, so we can create content on those subjects to get more exposure.

Last but not least, Ahrefs helps in better identify duplicate content and keyword cannibalization which helps us merge and upgrade the right content to boost our rankings.

7. SEOPress


SEOPress is another great simple and at the same time powerful WordPress SEO plugin. It includes all the features you would expect from SEO tools and a plugin like the meta title, description, open graph support, image and content XML sitemaps, redirects, and more just like the YOAST SEO tools.

It comes with a straightforward setup for beginners and advanced controls for more experienced users. It is comparable to other top WordPress SEO plugins on the market in terms of features and options.

Why many people go for SEOPress is that the paid version of the plugin is cheaper than some other premium WordPress SEO plugins on the market.

Note: And as my source, WPbeginner does say, SEOPress is a WordPress SEO plugin. Remember, you only need one WordPress SEO plugin on your site.

8. Rank Math

Rank Math

Rank Math is a fast-growing user-friendly WordPress SEO plugin that allows you to optimize your website for search engines and social media. It comes with a setup wizard and allows you to import data from other SEO plugins during the setup.

Rank Math is my favorite SEO tools and the one I am using on my website. Most free package of Rank Math plugins are paid on other SEO tools package

You can use it to easily add meta title, description, and Open Graph metadata to your blog posts. The plugin also allows you to generate an XML sitemap, connect Google Search Console, and control access to plugin features based on user roles.

Note: Rank Math is an AIO SEO alternative. Remember, you only need one WordPress SEO plugin on your site. So do select your SEO tools wisely.

9. Schema Pro

Schema Pro

Schema Pro allows you to add rich snippets to your website which makes it stand out in search results.

Rich Snippets allow you to make your website stand out in search results by showing star ratings below a review, prices below a product, image or video next to the description, and so on.

Top WordPress SEO plugins, like All in One SEO (AIO SEO), Rank Math already add structured rich snippets data to your website. However, if you need more schema types or want to extend the functionality of your existing WordPress SEO plugin then Schema Pro is the way to go.

Schema Pro also allows you to use it alongside your existing WordPress SEO plugin by mapping the plugin data to Schema Pro fields.

10. KeywordTool.io

Keyword Tool

KeywordTool.io is one of the best free keyword research tools available right now. It allows you to simply generate keyword ideas by typing in a keyword. These keyword suggestions are gathered from Google’s autosuggest feature. It also shows you keyword suggestions from Bing, YouTube, Amazon, and more.

These keyword suggestions are a treasure of information. You can also get search volume, cost per click, and other data for each keyword by upgrading to their paid plan.

11. Redirection


Redirection is a compulsory and must-have tool for a website as it helps keep your site inline. It is one of the most-handy WordPress plugins that help you easily fix 404 errors in WordPress by setting up redirects.

Imagine you have a page that does not more exist or broken links which can affect your site’s SEO and create a bad experience for your users. If you have been running a blog for some time, then you should check your site from time to time for broken links and fix them.

There are multiple ways to easily find broken links in WordPress. Once you find a broken link, you may need to fix it by pointing users to the correct link or removing the incorrect link. And that is where Redirection plugins come to play a vital role. However, with Rank Math SEO tools, you can do redirection with its free package, other SEO tools like Yoast include its redirection on the premium version.

12. SEOquake


SEOQuake is a useful SEO tool for website owners. It is available as a browser add-on for Google Chrome, Mozilla Firefox, Opera, and Safari web browsers.

It provides SEO related information for any website. This data includes page health, age, last updated, Alexa rank, and many other parameters. It is one of the most downloaded browser addons by SEO professionals.

Apart from that, the SEOquake toolbar can show you all the same data search results when you type in a keyword. This information can be extremely useful if you are gauging competition for different keywords. You can even download search results in CSV format and prepare your own excel sheets of search data.

Alternative: Ahrefs SEO Toolbar

These tools give you the additional advantage when optimizing your website for SEO. They do not advertise themselves as SEO tools but they are essential for every website and play a significant role in your website’s search performance.

13. WP Rocket Cache


Site speed is a major factor in search rankings. That’s why you need to monitor your website speed & performance to make sure it’s not affecting your SEO.

The easiest way to boost your website speed is by enabling caching. WP Rocket is the best WordPress caching plugin on the market, which allows you to set up caching without diving into any technical stuff.

Alternative: WP Super Cache, WP-Optimize which makes your site fast and efficient. It cleans the database, compresses images and caches pages. Fast sites attract more traffic and users.

W3 Total Cache help Search Engine (SEO) & Performance Optimization (WPO) via caching. Integrated caching: CDN, Page, Minify, Object, Fragment, Database support.

My favourite caches plgins is Swift Performance is a cache and performance booster plugin. It can speed up your site, improve SEO scores and user experience. Most of its free package are what other plugins are paying for and its so effective if you can get it setting up right.

14. MonsterInsights


Many beginners rely on their best guess to make their marketing decisions. You don’t need to do that when you can easily get the insights you need to improve your website’s SEO strategy.

MonsterInsights is the best Google Analytics plugin for WordPress. It allows you to easily install Google Analytics in WordPress and shows human-readable reports inside your WordPress dashboard.

It tells you where your users are coming from, your top content, what users do on your website, and more. It also allows you to track your eCommerce SEO by seeing which products are popular and where you are losing customers.

Plugins and SEO Tools that I mostly used:

Aside from the above plugins, below are also recommended SEO tools that I used on my website. the following tools to increase your traffic and conversions from SEO visitors:

1. Akismet Anti-Spam: Used by millions, Akismet is quite possibly the best way in the world to protect your blog from spam. Your site is fully configured and being protected, even while you sleep.

2. All In One WP Security: All round best WordPress security plugin!

3. Contact Form 7: Just another contact form plugin. Simple but flexible

4. Cookie Notice & Compliance for GDPR / CCPA: Cookie Notice allows you to you elegantly inform users that your site uses cookies and helps you comply with GDPR, CCPA and other data privacy laws

5. Easy Table of Contents: This is an SEO tools that Adds a user-friendly and fully automatic way to create and display a table of contents generated from the page content.

6. Heartbeat Control by WP Rocket: Completely controls the WordPress heartbeat.

7. Image optimization service by Optimole: Complete handling of your website images.

8. UpdraftPlus – Backup/Restore: Backup and restore: take backups locally, or backup to Amazon S3, Dropbox, Google Drive, Rackspace, (S)FTP, WebDAV & email, on automatic schedules.

9. Webpushr Push Notifications: World’s best platform for sending web push notifications.

10. WP Statistics: This plugin gives you the complete information on your website’s visitors. And on my website, this plugin is what I do install first based on it usefulness

11. WP Users Avatar: Use any image from your WordPress Media Library as a custom user avatar. Add your own Default Avatar.

12. WP-Optimize – Clean, Compress, Cache: WP-Optimize makes your site fast and efficient. It cleans the database, compresses images and caches pages. Fast sites attract more traffic and users. And its part of SEO tools to have on your WordPress site

Other Recommended SEO Tools recommended by WPBeginner are:

  • PushEngage – connect and engage with SEO visitors after they leave your website with web push notifications.
  • OptinMonster – convert abandoning visitors into email subscribers & customers.
  • Constant Contact – stay in touch with SEO visitors through email marketing.
  • WPForms – get more leads from your SEO traffic with the #1 WordPress form builder.
  • SeedProd – create SEO friendly custom landing pages with drag & drop WordPress page builder (no coding needed).

I hope this article helped you find the Best Plugins & SEO Tools for gaining more Website Traffic.

You may also want to see some proven tips to easily increase your website traffic, and our comparison of the best chatbot software to boost conversions. Then watch the video above

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MK Ibn Seriki
MK Ibn Serikihttps://kinfoarena.com/
A blogger and educator. I am. the CEO Kinfovillage & Kinfoarena website with unbiased phones & gadget review. Browsing gist & much more.

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